The third workshop of the second step of the innovation program entitled “new product design and development” was held.

According to the information center of national elites foundation, along with holding reinforcing and skill-training programs, the third workshop of the second step of the innovation program entitled “new product design and development” was held virtually by the efforts of the elites foundation of Fars province and the innovation center of the University of Shiraz.

In this program, Arash Dianati, the instructor of the workshop, focused on concept development as the most important technology commercialization phase and explained issues such as product life cycle, product development issue, product development process, communication of technology readiness level and product development risk, general product development process and concept development phases.

He went on to describe the concepts in a practical example of a successful company in the field of scientific development of its product.